Luuks you may ask?! Yup, this is Pieter's first ever Chardonnay. And the name comes from the barrel it was aged in- the first ever new barrel that Pieter bought. Luuks roughly translates from Afrikaans to 'lux' or 'luxury' in English and it became a bit of a nickname for this wine aged in their fancy new barrel. And well, the nickname just stuck!
The tale behind the name BLANKbottle is that when Pieter was starting out, he made a small parcel of Shiraz and was left with a few unlabelled cases. One day, a woman wanted to buy a wine – “Anything but Shiraz,” she told him. Pieter shrugged and sold her the unlabelled Shiraz, neglecting to mention the variety. A few weeks later she returned demanding more, saying it was the best thing she’d ever drunk. For Pieter, it was a lesson on the gap between what people think they like (or dislike) and what they actually like (or dislike). After that, he decided not to list the varieties on his labels. Every one of Pieter’s wines is a story, rather than a grape variety, and it’s the juice inside the bottle which reveals that story. He doesn’t own any vines, but instead scours South Africa’s winelands for top-quality fruit that has somehow slipped under the radar, now sourcing from nearly 70 sites. Some years he’ll make 20 wines, other years 35. With the benefit of anonymity, variety and regional identity take a back seat while parcel expression does the driving. These are some of South Africa’s most original wines, made by one of South Africa’s most original winemakers.